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Firsts - Digital Cloud Compilation

I first came across the Digital Cloud label whilst reading the indie-pop list. This new CDr label got a mention and it piques my interest enough to order the CD. I am so glad I did. This is what the label themselves have to say about their ethos - "Digital Cloud is a San Francisco-based CD-R record label that produces limited batches of homemade releases. We look for bands whose music inspires a dialogue among friends, music enthusiasts, and musicians. As musicians and radio DJs, we created a unique CD-R label where individuality and the experience of creating and listening to an album is important. Our goal is not to mass produce releases for profit. Through our efforts, we hope to create a musical community that fosters hidden and under-recognized talent. We are tiny and young, and we have bright dreams of growing up in the future."

The firsts CD is a collection of songs about 'firsts'. They asked for songs on this theme and the bands duly delivered as we have songs about a first dance, a first day of school and the first time someone wore goggles to name but three firsts.

There are 17 firsts to enjoy on this record. Ranging from Lady Genius and their Magnetic Fields inspired 'New York Through York' through to Beep Kitty's lo-fi electro tale of their first winter - simply entitled 'Our First Winter'. Compilations are notoriously hard to get right and the good folk at Digital Cloud must be applauded for getting some wonderful underground bands together and being able to pull off a compilation that consistently hits the high spots. I am having a hard job picking a duff song from the set. The mix is very much 50/50 on the indiepop and electronic gubbins with cute melodies being the order of the day in both camps. I'd not heard of one of these bands before and it never ceases to amaze me that there is such good music being made in bedrooms across the whole world. Let's hope that 'Firsts' in another first - a first of many more great compilations to come from Digital Cloud.

Digital Cloud on My Space

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    indie-mp3 is a review site for indie, jangle and electro pop. Alternative rock and shoegazing may also be written about.

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